Someone has said that the network becomes your net-worth and this particular digital plan works on improving your reach globally by connecting you to the appropriate networking for your business and services as per the demand. The primary purpose of this is to spread awareness about your brand and create a kind of digital hegemony. This online marketing strategy enables your business to capture the market through impacting the psychology of the online visitors. It not just creates your online presence at a much larger scale but it also increases your digital network at a very mass level. It is somehow similar to traditional PR strategies which are mostly used in media industries and likewise, the same concept has been applied on these online forums and it really has resulted in an enormous increment of the digital businesses in terms of profit and spreading awareness.